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As an online retailer and creative community hub, we collect individuals’ Personal Information such as their names, addresses, and other contact information to process orders for products, collaborate on product design and production, publicize our business activities and product offerings, and generally communicate with customers and our community participants. Like many other eCommerce businesses, we automatically collect information – Usage Information – when users visit our website through cookies and other technologies so we can understand who visits our site, for how long, what pages are viewed, and other sites visited in proximity to ours. We rely on a payment processor to accept and process payment card information. When individuals visit our website, we collect data to understand how visitors use our site. To market our business, we may utilize the support of services providers that are restricted from using consumer Personal Information for any purpose other than supporting our business. But based on consumer input and to raise awareness about our business through targeted advertising, we may allow third parties to access analytics data and Usage Information about individuals who visit our website. These partners may use information collected from our site to market other products or services that might be of interest, in addition to our products, or utilize data to develop and refine the services and tools that they provide to us.
We understand and use the term “Personal Information” to mean information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household. The GamerMats website is an eCommerce website. By using the GamerMats website, you consent to the data practices described in this Policy and direct us to collect and use your Personal Information in accordance with this Policy.
This Policy applies only to our Services. Although we might link to third-party websites (for example, Facebook, Instagram, or Twitter), software, or services, this Policy applies only to our Services. Please refer to the privacy policies on any third-party websites, software, or services to learn how they use your personal information. We encourage you to read this Policy carefully to understand our policies and practices regarding your Personal Information and how we will treat it. We understand your use of our Services to mean that you accept and consent to the use of your Personal Information as described in this Policy.
Broadly speaking, we collect two broad types of Personal Information: (a) User Information and (b) Usage Information. Below is an explanation of the particular categories of Personal Information we collect within each type, including information collected in the last 12 months.
“User Information” refers to information collected about users of the Services.
If you place an order with us, we will collect your name, billing and/or shipping address, email address, and telephone number. If you place an order to be delivered to someone else, we also will collect this information about the recipient of your order. You will have the option to register as a customer and establish a customer account that you can use to store your Personal Information, order history, and preferences for faster order checkout. You might be assigned an GamerMats Customer Identification Number, and we might collect that information as well. Your billing and payment card information will be directly entered into our payment card processor’s database, which uses security controls and mechanisms to safeguard your card information.
If you contact us through our website, send an email to us, or provide us feedback in writing, we will collect your name, email address and/or telephone, and whatever other information you provide to us. If you respond to customer surveys, we may collect demographic information that may or may not be linked to you directly, such as age or date of birth and gender.
“Usage Information” refers to information about your computer hardware and software and your interaction with our website (e.g., duration of site visit and pages and products viewed) that we may automatically collect when you use or interact with our website. Whenever you use our website, we will collect your IP address, browser type, domain names, access times and referring website addresses. In particular, we collect information about the manner in which our website is used, the devices on which they are used, and our website’s performance. This information is used for the operation of our Services, to maintain quality of the Services, and to provide general statistics regarding use of the GamerMats website. Depending on your device or browser privacy settings, Usage Information can include location data, such as geographic information regarding the location of the accessing device. If we combine Usage Information with User Information, we will treat the combined data as User Information.
For customers who place online orders with us or establish customer accounts, we collect your information through our interactive webforms or through customer service representatives on the telephone.
For individuals who contact us through our website or email, we will collect whatever information you provide through the medium you use to communicate with us.
One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page.
For example, if you establish and account on our site, a cookie helps us to recall your specific information on subsequent visits. This simplifies the process of recording your Personal Information, such as billing addresses, shipping addresses, and so on. When you return to the same GamerMats website, the information you previously provided can be retrieved, so you can easily use the GamerMats features that you customized.
You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the GamerMats Services or other websites you visit. We use the information cookies and web beacons to collect and statistically monitor how many people are using our Services or opening our emails.
Your selection of the “Do Not Track” option provided by your browser may not have any effect on our collection of cookie information. To completely “opt out” of the collection of any information through cookies or other tracking technology, you must manage the settings on your browser to delete and disable cookies and other tracking/recording tools. However, getting a “Do Not Track” signal to work as you might want may be difficult. For example, not all tracking technologies can be controlled by browsers, and unique aspects of your browser might be recognizable even if you disable a tracking technology. In addition, not all settings will necessarily last or be effective, and even if a setting is effective for one purpose, data still may be collected for another. Even if one website observes a “Do Not Track” signal, that website usually will not be able to control other websites.
As explained below in Section 5, similar to many eCommerce businesses, we partner with Facebook and other businesses engaged in online marketing to provide announcements and advertisements about GamerMats’s promotions, sales, new products, and other news to customers who are also active on Facebook and have chosen to receive such information through their Facebook accounts. We are able to provide this targeted information to Facebook users through a “pixel” that operates on our website. Other businesses partners use similar technology to access Usage Information. Facebook may use information collected through this pixel to refine and expand its service offerings. If you do not want your information collected through this pixel, you may adjust your browser settings to restrict this collection, but doing so may limit your ability to fully experience the interactive features of our website. GamerMats partners with other third party companies in order to improve site and user experience. These companies provide services that improve the website load time, collect and display customer testimonials, offer additional discounts/sales/products to our services, etc., and in doing so these companies may receive access to User Information to complete those tasks. We take steps to ensure that these third party companies are authorized to use your information only as necessary to provide services to us and are not permitted to use your information for other purposes.
We use your Personal Information for a number of purposes that we believe to be consistent with your expectations when you interact with us and our Services, including:
You may choose whether to receive interest-based advertising by submitting opt-outs. Some of the advertisers and service providers that perform advertising-related services for us and our partners may participate in the Digital Advertising Alliance (“DAA”) Self-Regulatory Program for Online Behavioral Advertising. To learn more about how you can exercise certain choices regarding Interest-based Advertising, visit http://www.aboutads.info/choices, and http://www.aboutads.info/appchoices for information on the DAA’s opt-out program for mobile apps. Some of these companies may also be members of the Network Advertising Initiative (“NAI”). To learn more about the NAI and your opt-out options for their members, see http://www.networkadvertising.org/choices/. You can also optout of interest-based advertising within mobile apps based on advertising identifiers on your device (for example, through cross-app tracking). See the Advertising and Privacy options under your device’s Settings for more information. Please be aware that, even if you are able to opt out of certain kinds of interest-based advertising, you may continue to receive other types of ads. Opting out means only that those selected members should no longer deliver certain interest-based advertising to you but does not mean you will no longer receive any targeted content and/or ads (e.g., from other ad networks). We are not responsible for the effectiveness of, or compliance with, any third-parties’ opt-out options or programs or the accuracy of their statements regarding their programs.
Some web browsers may transmit “do-not-track” signals to the websites with which the user communicates. Because of differences in how web browsers incorporate and activate this feature, it is not always clear whether users intend for these signals to be transmitted, or whether they even are aware of them. Because there currently is no industry standard concerning what, if anything, websites should do when they receive such signals, GamerMats currently does not take action in response to these signals. For more information on “do-not-track,” visit http://www.allaboutdnt.com.
Service Providers. Like most businesses, we rely on support from other businesses to provide our Services. Our payment processor and customer relationship management platform provider will have access to and process information of individuals who make purchases from our online shop. We may rely on a service provider for IT and security support and grant access to information collected as part of those services. We will transfer or share information with service providers only in accordance with applicable information privacy laws. Except as noted below with respect to Facebook and other third parties that assist with targeted advertising and other marketing, our service providers are authorized to use your information only as necessary to provide services to us and are not permitted to use your information for other purposes.
With respect to advertising and marketing, we share information collected from users with our marketing partners to facilitate delivery and distribution of information about GamerMats. For example, we share names and contact information with digital marketing partners for distribution of our email newsletter and announcements to individuals who register to receive this information. Some marking partners may suggest additional products or services that might be of interest to you based on research data or utilize information to refine or develop new services or tools.
As noted above, we partner with Facebook to provide announcements and advertisements about GamerMats promotions, sales, new products, and other news to customers who are also active on Facebook and have chosen to receive such information through their Facebook accounts. We are able to provide this targeted information to Facebook users through a pixel that Facebook operates on our website. Facebook may use information collected through this pixel to refine and expand its service offerings. If you do not want your information collected through this pixel, you may adjust your browser settings to restrict this collection, but doing so may limit your ability to fully experience the interactive features of our website.
In addition, for California residents who do not want their information shared with Facebook through this pixel or with other business partners who might make use of Personal Information to market other products, develop new services, or other purposes outside of supporting our business, you may opt out of having your information shared with these partners by clicking the “DO NOT SELL MY INFORMATION” link in Section 8 below.
Legal Requirements. We may be required to use or discloses your personal information when necessary to comply with legally mandated reporting, subpoenas, court orders, or other legal process requirements.
Publicly Posted Content. If you post comments, images, and other content to a location that is public facing, including the app, our website, storage locations, or social media, your posted information will be publicly viewable.
With Your Consent. We may share some or all of your information with any other third party with your affirmative consent. For instance, we display personal testimonials of satisfied customers on our Websites in addition to other endorsements. With your consent, we may post your testimonial along with your name. If you wish to update or delete your testimonial, you can contact us at email@example.com.
Under our Policy, you have a right to access the information we have collected during the last 12 months. Specifically, you have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request (see Exercising User Rights), we will disclose to you:
Under our Policy, you have the right to request that we delete any of your Personal Information that we collected from you, subject to certain exceptions. Once we receive and confirm your verifiable consumer request (see Exercising User Rights), we will delete (and direct our service providers to delete) your Personal Information from our records, unless an exception applies.
We may deny your deletion request if retaining the information is necessary to:
As explained above, we partner with Facebook to provide targeted advertising to Facebook users who have elected to receive notices through their Facebook accounts and with other businesses to provide targeted advertising. These partners may utilize this information to refine existing services, develop new services and features, or market other services or products that might be of interest to you. As a result, this sharing of information with these partners may fit within the broad definition of a “sale” of personal information because these businesses are not restricted to using the information only to provide services to us.
The California Consumer Privacy Act gives California residents the right to restrict “sales” of their information to third parties or, worded differently, the right to “opt out” of certain information sharing programs. To facilitate our compliance with the California Consumer Privacy Act, Facebook has re-engineered its pixel that operates on our website to filter out California residents from our sharing program with Facebook.
If you are a California resident and do not want your information shared with the businesses described above, click on the “Do Not Sell My Personal Information” link below. Please note that you do not have the right to opt out of our sharing your Personal Information with our service providers, who are parties we engage to perform a function on our behalf and are contractually obligated to use the information only for that function.
Please note: if you are a California resident and use multiple devices or different IP addresses to access our website, you may need to exercise your right to opt out for each different device, IP address. If you have questions, please contact us at firstname.lastname@example.org.
You can always contact us in order to request that we change your Personal Information if you believe the Personal Information we have for you is incorrect. We will review your request but may be restricted in our ability to change your Personal Information.
To exercise the rights described above, please submit a verifiable consumer request to us by one of the following methods:
Only you, or, if you are a California resident, a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child. You may make a verifiable consumer request for access or data portability only twice within a 12-month period.
To verify the identity of an individual making a request, a two-step process will need to be completed. A verifiable consumer request must:
You can also verify your identity by submitting a request through your customer account.
We cannot respond to your request or provide you with Personal Information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.
Making a verifiable consumer request does not require you to create an account with us. We will use Personal Information provided in a verifiable consumer request only to verify the requestor’s identity or authority to make the request.
We will endeavor to provide an initial response to a verifiable user request within 10 days of receipt and will attempt to fulfill a verifiable user request within 45 days of its receipt. If we require more time, we will inform you of the reason and extension period in writing.
We will deliver our written response by mail or electronically, at your option.
Any disclosures we provide will cover only the 12-month period preceding our receipt of a verifiable user request. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.
We do not charge a fee to process or respond to your verifiable user request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
We will not discriminate against anyone for exercising any of their rights under this Policy or any applicable information privacy or data protection law. Unless otherwise permitted, we will not:
But if any part of our Services involves a financial transaction with you, we may offer you certain financial incentives permitted by applicable laws that can result in different prices, rates, or quality levels. Any financial incentive permitted under applicable law that we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt-in consent, which you may revoke at any time. However, we do not currently provide any financial incentives.
We respect your privacy and give you an opportunity to opt-out of receiving announcements of certain information. Users may opt-out of receiving any or all communications from GamerMats by following unsubscribe instructions in communications or contacting us here:
GamerMats does not knowingly collect personally identifiable information from children under the age of thirteen. If you are under the age of 16, you must ask your parent or guardian for permission to use this website. If you think we have collected Personal Information from a child under 16 years of age for whom you are the parent or guardian, please contact us at the notice address provided below.
We maintain administrative, physical, and technical safeguards to reasonably and appropriately protect the confidentiality, availability, and integrity of your Personal Information and partner with service providers that implement safeguards and controls to protect your Personal Information.
But given the nature of the Internet and the fact that network security measures are not infallible, we cannot guarantee the security of your Personal Information. In the event we become aware of a data security breach, we will provide you with notice as required by applicable federal, provincial, and state laws.
If we change this Policy, we will post the updated Policy and its effective date on our website, and such updates will be accessible through our website.
Please contact us using the contact information listed below if you:
We will promptly investigate and respond.